UNICEF — Adipa Klomchitcharoen

World Children’s Day

Rebranding - 2021

^{The brief

How can we refresh the master visual of WCD
to be more appealing to younger audience?
Yet associate wiith unicef main brand.}

^{The idea

The identity couldn’t afford to just look like
an every-day artwork from UNICEF. It had to
excite and connect with children. The idea
was to refresh, for the design to reflect the
spirit of WCD and to look less stiff, while
keep the spirit of the original identity alive.}

^{The solution

The more transparent approach to the
circular frame represent the dynamic and
free spirit of children. Introducing the design
elements, like handwritten typeface to add
the sense of belonging and speak directly
with our target audiences and donors.}

^{Visit UNICEF’s World Children’s Day

︎︎︎https://www.unicef.org/world-childrens-day}

^{Photo credit: Cameroon 2022. © UNICEF/UN0732015/Dejongh.
The activity at the Etoug-Ebe Disability Center will send a powerful and positive
message on non-discrimination and inclusion for every child. For every child a voice!}

UNICEF 75th Anniversary

2021

^{Features
︎︎︎ 75 years of UNICEF
︎︎︎ ︎ UNICEF 75th Anniversary Visual Identity
︎︎︎ Graphic Design USA
︎︎︎ Experimenta
︎︎︎ Graffica}

Skills4Girls Partner Toolkit

2022

^{︎︎︎ UNICEF as a partner of choice seeking to transform the lives of adolescent girls through skills building}

Calendar

2023 & 2024

UNICEF WASH Programme

2023

^{︎︎︎Read UNICEF WASH Programme Brochure}

Parenting Month

Illustration and Social Media Card for Parenting Month 2023

^{View more at @unicef Instagram}

World Children’s Day

2023

^{The theme of the 2023 World Children’s Day Master
Visual embraces the powe of illustrations — a universal
language that resonates with everyone.}
^{View more at @unicef Instagram}